Wallonia? You’re welcome!
You may not know the southern Belgium region of Wallonia-Brussels, but the chances are we’ll know all about you!
Why? Because our strategic central location at the heart of Europe , both geographically and politically, makes us a travel and commercial gateway to the continent and the world.
Meanwhile, our celebrated open and inclusive culture means everyone’s welcome. And when you’re here, we’ll look after you and get to know you even better!
Caring, innovative, ethical
The Walloons (our people), well known for their warm hospitality, are caring and enquiring by nature with a hunger to learn backed by a strong work ethic.
No surprise then that more than 150 languages are spoken here!
We have a large, flourishing foreign student population drawn to our top-class higher education system, and have become a centre of excellence for technology and innovation, committed to more efficient, sustainable and ethical ways of working.
Backed by grants and taxation geared to drive growth and R&D, this powers our thriving business community, including many international companies, along with our vibrant local economy, excellent healthcare, and high quality of life.
Beauty and the beer
With a long and fascinating cultural and industrial history, our region is blessed with several stunning and unique UNESCO world heritage sites, including the thermal town of Spa – yes, it’s where the name comes from!
And of course, as French-speaking Belgians, we have great beer and cuisine, including our famously irresistible Walloon waffles, so there’s plenty to eat and drink, too.
Our unique vibrant spirit is forged through the beautiful and sublime. From our hills, valleys and waterways, where history and art are in constant dialogue, to our majestic castles, renowned museums, folk festivals and thriving towns and cities. But most of all in our people, in our culture, in our way of life, in our diversity, and in our visitors like you.
We’re missing you already!
But don’t just take our word for it, come and discover Wallonia yourself.
We’re waiting!
Start your Wallonia journey today!
FOR BUSINESS: Contact AWEX (the Wallonia Export-Investment Agency) via our Birmingham or London offices if you’re a UK-based company looking to expand into Wallonia or trade with Walloon businesses.
FOR CULTURAL, POLITICAL AND ECONOMIC MATTERS: Contact the General Representation of Wallonia-Brussels – Embassy of Belgium to the UK, a central diplomatic hub, if you’re interested in cultural exchange, economic partnership or political dialogue.
FOR LEISURE AND TOURISM: Contact VISITWallonia, our official tourism agency.
Find out more about the General Representation and what we do!
Find our more about the wider Wallonia-Brussels International mission.
